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#BeActive Resources 2021

Materials to help you with your branding efforts for the European Week of Sport 2021.

Material for 2021

EWoS 2021 branding guidelines and materials

Download guidance, tools and materials that you are free to use to help promote the European Week of Sport 2021.

Download materials (July 2021)

Go to download page

Previous years

Material from 2020

#BeActive playlist

Get inspired to become more active by listening to the #BeActive playlist, which is available on Spotify.

Playlist, music

Go to playlist

Communications Handbook

This is the European Week of Sport Communication Handbook for 2020 containing: campaign objectives, target audience, key hooks, messaging, social media and much more.

Handbook, Guide, Explanation

English : July 2020 : PDF 11.8 Mb

Download Handbook

2020 European Week of Sport Brandbook

The European Week of Sport Communication Visual Identity Guidelines. How to use all the graphic elements of the week for your posters, printed material and web pages.

Instructions, Guide, Graphics, Visuals, Fonts

English : July 2020 : PDF 3.9 Mb

Download Guidelines

Material from 2019

Week Factsheet for 2019

The 2019 European Week of Sport in a nutshell: what is it about, when and where it happens, who it is for, why it exists.

 Factsheet, Figures, Explanation

 English : July 2019 : PDF 250 Kb

Download Factsheet