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For community cohesion and social inclusion
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From youth for youth: #StrongerWithSport

Promote the importance of mental and physical health-enhancing sport activities among young people.

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Basketballing family of 4

Description of pledge activities

ENGSO Youth pledges to promote the importance of mental and physical health-enhancing sport activities among young people, and to activate youth to become active and strengthen their mental and physical health through inclusive sport activities.

ENGSO Youth, the youth committee of ENGSO, will create a campaign created and lead by young people under the age of 35 in order to stimulate to the adoption of correct and healthy lifestyles, promoting sport and physical activity and proper nutrition.

The campaign will not merely inform and promote being active and healthy lifestyle but will focus on engage other young people in doing active challenges to concretely activate the response and the actions of the young people all around Europe.

The campaign will be based on the Instagram and Facebook accounts of the organizations and will be built around graphics, infographics, short interviews, animating video and short video “speech” of young people talking about their experience to be healthy.

Expected measurable outcome

  • Reaching 200.000 young people online through a two year long campaign
  • 24 short videos (one per month) through a two year long campaign
  • Four be healthy - be active challenges (two per year)